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Bvlgari’s High Jewelry creations are unique works of art centered on the vibrant color, life and light of exceptional gemstones. Earth’s precious natural treasures - the extraordinary gems - have become the signature of the Bvlgari style, each passionately chosen for its charisma and set into unforeseen designs.

Bvlgari Heritage Collection necklace in platinum set with rays of brilliant-cut and octagonal-cut diamonds.

Since the 1950s, Bvlgari has blazed its own creative trail, revolutionizing the world of High Jewelry through the inventive combination of precious and colored gems. Infusing jewels with striking nuances and vivacious Roman flair, Bvlgari introduced its signature gemstone cut, the cabochon. Polished rather than faceted, the gloriously glossy and generously curvaceous cut, evokes Rome’s monumental domes, becoming the perfect encapsulation of the classical and the contemporary.

Bvlgari craftsman washing Baroque Spiral high jewelry necklace, Magnifica collection craftmanship snap

The Eternal City’s inspiration echoes through all Bvlgari designs, with a unique distillation of cultural echoes and modern creativity, architectural rigor and effervescent folly. The legendary bib necklace in celebration of Bvlgari’s 125th anniversary in 2009 is no exception: reimagining the geometric motif of the Pantheon’s ceiling into a mélange of brilliant-cut and octagonal diamonds, the piece boasts Bvlgari’s limitless artistry when it comes to precious gemstones.

Artfully fashioning gems into a new height of glamour begins at Bvlgari’s High Jewelry workshop in Rome. Here, in the city where only the very best was, and is, allowed to arrive – from sophisticated materials as marble to exceptional gemstones – Bvlgari embraces the Roman quest for the beautiful, elevating the wonders of nature to eternal works of art.

Bvlgari craftsman creating the Ruby Metamorphosis high jewelery necklace, Magnifica collection

In Rome’s atelier, expert craftsmanship brings the most complex designs to life, liberating imagination. The exceptional tactility of Bvlgari jewelry demands the highest level of ingenuity and a know how which is very often handed down through generations. From the first sketch to polishing, through stone selection and setting, each step requires by far more than merely technical skills: it is an invisible balance between tradition, innovation and inimitable savoir faire.


Passion, Patience, Perseverance and Pazzia: every Bvlgari jewel bears a perfect rhapsody of these elements. Passion, like the one that ignites Rome’s joyful spirit and that inspires Bvlgari’s designers and artisans. Patience, because finding the right gem requires first of all time. Perseverance, in seeking for the perfect cut, setting and result. And Pazzia: the only “crazy” force that can drive a magical process reaching for ultimate uniqueness.

Bvlgari’s vision of beauty always begins with Rome itself. Architectural designs and opulent volumes, colored stones drawing from the city’s ancient mosaics and gems polished like the smooth surfaces of its epic marble sculptures: each creation echoes Rome’s timeless art and exuberant spirit.